The webinar will be led by Josemaria Siota, Executive Director at the IESE’s Entrepreneurship and Innovation Center. Josemaria has been designated Expert on Corporate Venturing at the European Commission, and is member of the World Economic Forum’s Expert Network. He leads cutting-edge research on open innovation, corporate venturing and technology transfer, working around the world with successful […]
The webinar will be led by Mª Julia Prats, Professor of Entrepreneurship at IESE Business School. Prof. Prats’s primary area of interest is the entrepreneurial process, which includes the identification, evaluation and implementation of opportunities in any context. Central to this work is developing strategies and systems that help established firms achieve profitable growth. Her second […]
Small and medium-sized businesses (SMEs) can gain a lot from adopting emerging technologies in several ways. This may enable to develop new value propositions, optimize cost and revenue structures, or establish a competitive advantage. However, despite businesses' enthusiasm to embrace digital change, they frequently lack clarity on how to achieve it. According to data from […]
This project has received funding from the European Union’s Horizon 2020 research and innovation programme under grant agreement No. 872088.